Sutter Home White Zinfandel Ros� is known for its light, sweet, and fruity flavor profile with notes of strawberry and melon. It gained significant popularity in the 1970s and 80s as one of the first mass-produced "blush" wines, making wine more accessible and appealing to a broader audience. It's an ideal choice for those new to wine, or who prefer a sweeter, refreshing drink, particularly in warm weather or paired with lighter meals.