Soonhari Chum Churum Peach Soju is a popular Korean distilled spirit known for its sweet and fruity peach flavor, offering a smooth and refreshing taste. Soju itself has a long history in Korea, dating back to the Goryeo Dynasty, and has evolved from a traditional clear spirit to include various flavored options like this peach variety. One should consider trying it for its approachable taste, especially for those new to soju, its versatility in cocktails, or simply to enjoy a light and enjoyable alcoholic beverage with a distinctly Korean flair.