E&J Blue is a popular American brandy known for its smooth and approachable flavor profile. It typically features notes of fruit, vanilla, and caramel, making it a relatively sweet and easy-drinking spirit. E&J, or E&J Gallo Winery, has a long history in the American wine and spirits industry, dating back to 1933. Their brandies, including E&J Blue, were created to offer a more accessible and affordable alternative to traditional Cognac. One might consider trying E&J Blue if they are looking for a versatile and budget-friendly brandy that can be enjoyed neat, on the rocks, or as a mixer in cocktails. Its smooth character and pleasant sweetness make it a good entry point for those new to brandy.